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Prepare for Battle in the Official Halo®3 Tournament Sponsored by Samsung TV

Gamers challenged to compete against other gamers in 5 APAC markets to win prizes sponsored by Samsung

14 Mar 2008

Microsoft® today announced the Official Halo 3 Tournament sponsored by Samsung TV as a chance for Xbox 360® gamers from five APAC markets - Hong Kong, Korea, Singapore, Australia and New Zealand to show their Halo 3 skills and be rewarded with some amazing prizes. These include  the new Samsung 40” LCD TV Model LA40A550, exclusive Halo 3 artwork, a brand new Xbox 360 Elite, Xbox 360 accessories and Microsoft Points.  The Tournament is now open for registration.    

“This is our first collaboration with Samsung on an Asia Pacific wide tournament on Xbox LIVE, said Alan Chou, regional marketing manager for Xbox 360 in Southeast Asia. We are looking forward to the exciting engagement with gamers on Halo 3 in Asia Pacific.”

“Cyber gaming provides youth in the region a platform to express and pursue their passion. Samsung is delighted to contribute to its growing popularity, and we are proud to offer our sleek and stylish LCD TVs which combine ultra-sharp picture quality and crisp surround sound to provide gamers the most realistic gaming experience,” said Mr. David Henry, Director, Corporate Marketing, Samsung Asia Pte Ltd.

All gamers need to do to sign up is to head to the Xbox LIVE® dashboard and download the exclusive GamerPic. Once gamers are registered, open play runs from April 1 to April 14 2008. Entrants will need to perform on the three game modes that make up The Official Halo 3 Tournament Sponsored by Samsung TV. The Xbox LIVE play list includes Slayer, King of the Hill and Oddball.

At the end of open play, the top ranked player from each market will be crowned Halo 3 National Champion and will be rewarded with a piece of exclusive Halo artwork. They will also qualify for the Asian Final, which takes place on April 30, where the top ranked player from each market will clash in a one-off Xbox LIVE match to decide who is truly legendary.

For more information and terms andconditions please visit your local Xbox.com site.

 

 

 

Notes to editors:

For more information, please contact

Microsoft

Ian Tan

+65 9879 5824

iantan@microsoft.com

Edelman (for Microsoft Singapore)

Binny Peh

+65 6347 2326

binny.peh@edelman.com

 

About Xbox 360

Xbox 360 is a superior video game and entertainment system delivering the best games, unique entertainment features and a unified online gaming network that revolve around gamers. Xbox 360 has a portfolio of more than 300 games and is available in nearly 40 countries. More information can be found online at http://www.xbox.com/xbox360.

About Xbox LIVE

Xbox LIVE is the first and most comprehensive unified online entertainment network seamlessly integrated throughout the entire console experience, making it easy for people to find the friends, games and entertainment they want from the moment they power on their Xbox 360 system. Xbox LIVE connects millions of members across 26 countries to enjoy hundreds of multiplayer games, downloadable games via Xbox LIVE Arcade, free and premium playable game demos, music videos, TV shows and movies in the United States as well as new game levels, characters and vehicles for all their favorite retail games. More information can be found online at http://www.xbox.com/en-us/live.

About Samsung Electronics

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of US$103.4 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of five main business units: Digital Media Business, LCD Business, Semiconductor Business, Telecommunication Business and Digital Appliance Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

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