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Microsoft Helps Friends Connect During Chinese New Year With an Exceptional Xbox 360 Holiday Bundle, Including The Best-selling Halo 3

As friends and family gather together over the Chinese New Year, Microsoft is offering a special Xbox 360® holiday package that comes complete with an Xbox 360 Pro console, two wireless controllers and Halo® 3 — one of the world’s best-selling games — plus a 1-month free Gold subscription to Xbox LIVE®.

31 Jan 2008

Chinese New Year is a popular time of year for friends and family to get together and reconnect. Now, with the release of the Xbox 360 holiday bundle, there’s an even better reason.

At just $669, consumers will be able to experience what the entire gaming community has been talking about.  Containing one Xbox 360 console, two wireless controllers and one of the world’s most successful games, Halo 3, the Xbox 360 Chinese New Year holiday bundle brings video game enthusiasts high-definition graphics and adrenaline-filled excitement.

Since its launch, Halo 3 has been taking the gaming world by storm with over 8 million copies sold. This critically acclaimed title has won numerous awards worldwide, such as “Most Popular Video Game” in the 2007 Game Awards in Korea, and the Spike TV Video Game Awards (VGA’s),  “Best Multiplayer Game” and “Most Addictive Game fueled by Mountain Dew” awards in the USA. 

Even Time Magazine has caught Halo 3 fever, naming it their “Game of the Year” for 2007.

With the extra wireless controller provided in the Chinese New Year holiday bundle, Halo 3 is ready to play with friends and family right out of the box. But even if they can’t be there in person, they can still connect and play over Xbox LIVE. As part of the Chinese New Year holiday bundle, Microsoft is offering a one-month Gold subscription to Xbox LIVE free of charge, allowing gamers to play Halo 3 — the most popular Xbox LIVE game— online immediately.

“This is the most exciting holiday bundle we’ve offered yet,” said Alan Chou, regional marketing manager for Xbox 360 in Southeast Asia. “We see it as an excellent opportunity for friends and family to connect over the Chinese New Year and to enjoy Halo 3 on the world’s most popular next-generation gaming platform.”

A total of 17.7 million Xbox 360 consoles have been sold to date, and over 10 million Xbox LIVE members registered.

In addition to Halo 3, Xbox 360 has the most extensive selection of gaming titles on the market, including Lost Odyssey™, Project Gotham Racing® 4, Guitar Hero™ III: Legends of Rock, BioShock, Assassin’s Creed™, Naruto™: Rise of a Ninja, Dynasty Warriors 6 and more, many of which are exclusive to Xbox 360. Altogether, there are more than 270 titles and all are available to consumers now. 

“Consumers get so much more with the Xbox 360 than just a console,” said Mr Chou. “They get access to the world’s greatest line-up of game titles, the excitement of the Xbox LIVE experience, including premium downloads, and now, with this holiday bundle package, the opportunity to connect with friends playing Halo 3 over the Chinese New Year.”

About Xbox 360

Xbox 360 is a superior video game and entertainment system delivering the best games, unique entertainment features and a unified online gaming network that revolve around gamers. Xbox 360 will have a portfolio of more than 300 games and is now available in nearly 40 countries. More information can be found online at http://www.xbox.com/xbox360.

About Xbox LIVE

Xbox LIVE is the first and only unified online entertainment network seamlessly integrated throughout the entire console experience, making it easy for people to find the friends, games and entertainment they want from the moment they power on their Xbox 360 system. Xbox LIVE connects millions of members across 26 countries to enjoy hundreds of multiplayer games, downloadable games via Xbox LIVE Arcade, free and premium playable game demos, music videos, TV shows and movies in the United States, as well as new game levels, characters and vehicles for all their favorite retail games. More information can be found online at http://www.xbox.com.sg

©2008 Microsoft Corporation. All Rights Reserved