Singapore Gears Up For An Exhilarating Xbox 360 WebVid CompetitionBroadcast your passion for Xbox 360™ in a fun filled online video competition for a chance to win the most powerful video game and entertainment system from Microsoft 27 February 2007
Whip out your digital camera or mobile phone and record your best interpretation of the theme “I want an Xbox 360!”. Capture the passion for next-generation entertainment in an environment, setting, casting and script of your choice. Then load original video clips onto www.whatswrongwithu.com between now until 20 April 2007 for a chance to win. “This online video competition is our way of inviting consumers in Asia to find new ways to have fun with their friends. It captures the spirit of social entertainment that is inclusive, human and real. Make yourself heard as the voice of the Next Generation.,” said Tony Boatman, SEA, Group Marketing Manager, Entertainment & Devices Division, Microsoft. The exciting outcome of the competition will be decided by online users on the www.whatswrongwithu.com website. Singapore consumers can cast a maximum of 10 votes for their choice of the best videos. The top 10 videos with the most votes will win an Xbox 360 system together with Xbox 360 games. The top 3 videos voted best overall in Asia will also win an LCD TV. The competition will also be held in Hong Kong, Korea and Taiwan. The “WhatsWrongWithU” Internet campaign is a fresh, bold new approach to bring Xbox 360 to the forefront of consumer awareness in Asia. The campaign combines several creative elements for deeper engagement and increased two-way communication between consumers and Xbox 360. Winners of the “I want an Xbox 360” online video competition will be announced by 07 May 2007 on www.whatswrongwithu and www.xbox.com. |