Newsflash:

Record Downloads for The Lost and Damned

Published February 27, 2009

Already owner of the biggest entertainment launch in history, the Grand Theft Auto IV franchise continues its rampage on the record books with the Xbox 360® exclusive episode, The Lost and Damned. The highest-reviewed game add-on ever from Rockstar Games eclipsed the first-day revenue for all previous downloadable content on Xbox LIVE®.

This exclusive add-on is only available on Xbox 360.

Grand Theft Auto IV: The Lost and Damned energized the already vibrant Grand Theft Auto IV community, resulting in a greater increase in active users the week before launch than seen from any previous game add-on.

" Content like this is fundamentally
changing the way we play."
—Marc Whitten, Xbox LIVE

With over ten hours of gameplay and exciting new multiplayer modes, The Lost and Damned has received acclaim from critics and gamers alike, setting a new bar for quality and depth in episodic content. "The success of Grand Theft Auto IV: The Lost and Damned redefines what consumers expect from game add-ons," said Marc Whitten, general manager of Xbox LIVE. "Content like this is extending the lives of our favorite games and fundamentally changing the way we play."

Developed by series creator Rockstar North, Grand Theft Auto IV: The Lost and Damned follows new protagonist Johnny Klebitz and his motorcycle gang as they wreak havoc on the streets of Liberty City. Featuring new missions, multiplayer modes, weapons, and vehicles, as well as a diverse soundtrack with brand new music, The Lost and Damned continues the epic Grand Theft Auto IV story exclusively on Xbox 360 and Xbox LIVE.

The Lost and Damned is available for download on the Xbox LIVE Marketplace for 1600 Microsoft Points and requires the full version of Grand Theft Auto IV for Xbox 360.

Set up The Lost and Damned for download here.