Feel what it's like to be a field general making key personnel decisions on both sides of the ball during the game's biggest moments in Madden NFL 08. Play to your team's strengths by immediately reading your opponent's schemes and reacting to the action as soon as the ball is snapped. Create mismatches and exploit weaknesses as you read and react with Madden NFL 08.

• All-new Read and React system: New player skill icons identify on-field strengths and weaknesses, providing an immediate read on what your opponent is giving you. Quickly react, create mismatches, and exploit opponent weaknesses before every play.
• All-new Front Office Mode: Take full control of every aspect of an NFL franchise. Construct a state-of-the-art stadium, set concession prices, hire your coaching staff, draft players, and manage the entire operation from the top down to build your dynasty.
• Your own championship ring: Increase your Madden Gamer Level to help create and customize your own in-game championship ring.
• Madden unmatched: All-new player moves, including auto-motion, backward passes and low-hitting tackles, plus ultra-smooth gameplay provide the most realistic NFL gaming experience ever. Control receivers and make spectacular catches or key possession receptions, or roam the secondary and jar the ball loose with big hits and ball-stripping tackles.

© 2007 Electronic Arts Inc. Electronic Arts, EA, EA SPORTS and the EA SPORTS logo are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. All Rights Reserved. The mark "John Madden" and the name, likeness and other attributes of John Madden reproduced on this product are trademarks or other intellectual property of Red Bear, Inc. or John Madden, are subject to license to Electronic Arts Inc., and may not be otherwise used in whole or in part without the prior written consent of Red Bear or John Madden. © 2007 NFL Properties LLC. Team names/logos are trademarks of the teams indicated. All other NFL-related trademarks are trademarks of the National Football League. Officially licensed product of PLAYERS INC. The PLAYERS INC logo is a registered trademark of the NFL players. www.nflplayers.com © 2007 PLAYERS INC. Riddell is a registered trademark of Ridmark Corporation. All other trademarks are the property of their respective owners. EA SPORTS™ is an Electronic Arts™ brand.